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OUR STORY

Emerged amidst the bustling beauty of Bangkok in 2003, we proudly present an exquisite curation of pure, effective, and multisensorial offerings, artfully designed to awaken your senses.

FROM THE SENSORIAL JASMINE TO THE SPIRITUAL PURITY OF RICE, WE WERE BORN WITH AN INNATE RESPECT FOR THE POWER OF NATURE AND ITS HEALING TRADITIONS.

17th CENTURY SIAM

Palm Scriptures (Tamra Phra Osod Phra Narai, 1659) dating all the way back to the Kingdom of Ayutthaya, an ancient Siamese civilization (1351 to 1767), recorded age-old recipes that have been passed down from generation to generation of Thai healing and wellness.

FROM OUR HERITAGE...

Whether as tonics or ointments, each recipe in the Palm Scriptures emphasized the holistic balance of energy flow within our body and with the natural world. From our ancestors to our grandparents, Thai wellness traditions paid homage to the potency and vitality of nature with rituals using herbs, flower oils and crushed roots, and applied them through kneading hands along routes of energy.

...TO THE FOUNDING OF PAÑPURI

WITH ROOTS IN BANGKOK SINCE 2003

A young boy watched as his grandmother infused jasmine petals in an earthen jar of cool rainwater. It was a time of serenity that stayed with Vorravit Siripark, our Founder, throughout his life and inspired his lifelong fascination with the power of aroma and the heritage of Thai wellness traditions.

After returning to Bangkok in 2003, world-weary and mentally fatigued, Vorravit rediscovered the harmony he had always been seeking in the heritage of Thai wellness traditions, leading to the birth of PAÑPURI. By growing the roots of physical, mental, spiritual and environmental harmony, PAÑPURI recognizes that all aspects of the self, including our relationship with the world, are interdependent of one another.

PANNA · PURI
WISDOM · PURITY

PAÑPURI is derived from ancient Pali and Sanskrit, the roots of the Thai language.

‘Panna’ which means wisdom, inferring how we draw from Thai heritage and contemporary knowledge to deliver holistic wellness solutions.

‘Puri’, a holy city in India and a site of pilgrimage, signifies purity and how the PAÑPURI experience is powered by the potency of nature for the harmony of the body, mind and soul.

PAÑPURI represents a place of wisdom and the spiritual awakening of the body, mind and soul.

THE PAÑPURI PEACOCK CREST

THE CODE OF OUR IDENTITY

Synonymous with PAÑPURI itself is the PAÑPURI Peacock Crest, an iconic code that is visible in everything we do. In Buddhist iconography, peacocks are symbols of wisdom and purity. It is an emblematic shape that symbolizes all-seeing knowledge and purity, appearing in all products made by PAÑPURI.

 

HOLISTIC WELLNESS OF THE BODY,
MIND AND SOUL

Our essence is grounded in harmony between ourselves and the world.

THE THREE PILLARS OF WELLNESS

Along with the balance of energy flow within our bodies, Thai rituals of wellness approach health through the pillars of the body, mind, and soul. Our ancestors believe holistic well-being can only be achieved through the balance of all three essences. How we nurture and care for our body; the meditative moments we give to quiet our mind; and the nourishments we offer our soul – they are all intrinsically linked with our wellness as a whole.

PAÑPURI represents the spiritual awakening of the body, mind, and soul, and the wisdom of nature as we seek to achieve harmony between all three pillars.

A JOURNEY FORWARD

Today, PAÑPURI continues to kindle the spark of personal wellness journeys, offering clean, effective, sensorial offerings crafted with utmost mindfulness and integrity. Our sensorial experiences, inspired by treasured Thai and Eastern wellness traditions, the artisanal craftsmanship we invest in every creation, the elegance of our design philosophy, the timeless triad of black, white, and gold, and the heartfelt services we extend – all come together to define the very signature of PAÑPURI.

As we move forward, our journey continues to inspire individuals to embark on their path to well-being, transcending boundaries and evoking a sense of harmony, one sensorial experience at a time.

OUR MANIFESTO

No matter what path in life you are embarking on, your journey deserves moments of reprieve–quiet pauses for self-reflection and self-care.

At PAÑPURI, we believe that true holistic wellness is the harmony between inner health and outer beauty, and we are all capable of awakening our body, mind and soul to reach new heights of well-being.

We promise to be a guide you can lean on throughout this journey by creating clean, effective, multisensorial beauty and wellness experiences designed to empower you to discover physical, mental and spiritual harmony.

The Art of Scent in PAÑPURI’s Fine Fragrances

The Art of Scent in PAÑPURI’s Fine Fragrances

PAÑPURI luxury perfume oils harmoniously blend traditional Thai heritage with the sophistication of modern perfumery.

PAÑPURI’s story as a premium Thai perfume and oil brand is deeply intertwined with the country’s vibrant history and culture. Our niche Thai brand embodies aromatic artistry, where each scent tells a captivating tale, evoking the spirit and tradition of its Thai roots.

The Beauty of Extract Perfume Oil

The core of PAÑPURI’s offerings is our Extract Perfume Oil with a high concentration of pure perfume extract. Our perfume oils have significantly higher concentrations than traditional alcohol-based perfumes like Eau de Parfum and Eau de Toilette.

The high concentration of fragrance in perfume oils allows them to last longer on the skin, with the scent evolving and deepening over time. Perfume oils are alcohol-free. Thus, they are less likely to dry or irritate the skin, making them suitable for sensitive skin.

The absence of alcohol also makes the true essence of the fragrance notes more naturally apparent. The oils warm up with the skin’s temperature and combine with the wearer’s natural oils, evolving into a more natural and organic scent profile that is subtle and unique.

A Symphony of Nature’s Ingredients

Central to PAÑPURI’s philosophy is the meticulous selection of ingredients. PAÑPURI's Extract Perfume Oil collection boasts a rich palette of natural ingredients, each contributing to our luxurious and complex collection of scents.

We take pride in using the finest natural extracts, each selected for their scent profiles and therapeutic properties. From the lush jasmine fields to the serene lotus ponds, the ingredients reflect the richness of Thailand’s traditional flora.

Our traditional Thai ingredients include jasmine, known for its intoxicating, sweet fragrance and calming and soothing properties. A symbol of purity and enlightenment in Thai culture, the lotus adds a delicate, aqueous note to the aroma of perfume oils. It is also known for its hydrating and rejuvenating qualities. A refreshing and invigorating scent, lemongrass brings a vibrant, citrusy edge to the perfumes, uplifting the senses and energizing the mind. These ingredients, combined with various botanical oils, are found in our hand-picked collection of fine fragrances.

<H3>Niche Fragrance with a Thai Signature</H3>

Premium ingredients are carefully blended to create the signature scents of PAÑPURI’s luxury fragrances. Each aroma perfume oil in the collection showcases the brand's dedication to harnessing the essence of nature.

Our luxury fragrances are a celebration of Thai culture, bringing the country’s rich heritage to a global audience. The fusion of traditional ingredients with contemporary perfume techniques results in premium, innovative scents with a timeless appeal.

PAÑPURI is committed to sustainable luxury and ethical sourcing. As such, our production process ensures the natural ingredients used for our Thai oil perfume brand are sourced responsibly, respecting both the environment and the communities involved in their cultivation.

<H2>The Essence of PAÑPURI’s Fine Fragrances</H2>

PAÑPURI’s niche perfume and luxury perfume oil collections offer a unique sensory experience rooted in Thailand’s natural beauty and aromatic diversity. Our fine fragrances celebrate Thai heritage, a commitment to sustainability, and the art of perfumery, offering an unparalleled sensory experience that lingers on the skin and in the memory.

<H3>PAÑPURI’s Cherished Selection</H3>

<H4>Andaman Sails</H4>

Inspired by the tranquil beauty of the Andaman Sea and its turquoise waters, its notes include a breezy blend of uplifting bergamot, green tea, and nutmeg atop a comforting layer of sandalwood, bringing a scent of adventure with subtle spice and a deep, woody warmth.

<H4>Siamese Water</H4>

This niche fragrance is akin to a tranquil stroll through a blooming Thai garden, filled with the enchantment of mint reminiscent of fresh rainfall on exotic floral notes of jasmine and ylang-ylang. Sandalwood base notes delicately weave together a rich and uplifting fragrance.

<H4>Eternal Sunshine</H4>

This perfume oil has the crisp aroma of lime zest and the herbal, spicy notes of sweet basil that bring to mind the warmth and vibrance of the tropical Thai sun. A citrusy, uplifting scent that embodies a bright, positive glow and vetiver and patchouli for a warm and comforting embrace.

<H4>Sacred Santal</H4>

The woody notes of this niche perfume evoke the calm and stillness of a deep forest, enriched by orris root and juniper berry and the smooth and earthy aromas of cardamom and Japanese cypress. Envelope your soul with this rich and deeply soothing scent.

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